Discover Your Signature Shade!

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Hello Beautiful!

Welcome to Zeni Beauty® where a flawless match is never one-size-fits-all. Here, beauty is intentional and personalized to elevate the way you show up in the world. Choose your Zeni experience: our Signature Shade Match delivers a confident, verified match or Artisan Crafted delivers a one of a kind custom-blended formula created specifically for you. Either way, you’ll get complexion-focused beauty that looks like your skin—only better!

Start Here — Your confident match, without the guesswork.

Signature Shade Match

Start with our Signature Shade Match Quiz to find your best starting shade and finish. Then we will guide you through our shade matching process, including a quick verification step, to confirm whether your complexion is a fit for our most popular made-to-order shades or if you need a truly custom solution through Artisan Crafted.

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Need a truly custom solution?

Artisan Crafted Cosmetics

Artisan Crafted is our custom-blending service, created for clients who want or need precision beyond our signature shade range. We custom-blend your formula to your complexion, finish preference, and skin needs so your base looks like skin, only so much better.

Begin Your Custom Blend
Effortless color. Elevated finish.

Color Essentials

Meet your Color Essentials—our curated selection color essentials, were designed to bring your complexion to life in minutes. From our All-Over Powders you can sweep on cheeks and eyes, to soft-structure brow powders and our Double Take cheek + eye duos, every piece is chosen to flatter real skin tones, so you can create a polished signature look with less effort and more impact.

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Color Essentials
All-Over Powder: Radiant Highlight
$45.00
$45.00
All-Over Powders: Soft Matte
$42.00
$42.00
All-Over Powders: Warm Glow
$45.00
$45.00
Divine Creme Lipstick
from $18.00
from $18.00
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25 Years Experience
Perfect Match Promise
Sensitive Skin Friendly
We're Here to Help

See What Our Clients Say

Perfection!!!

Lorna B. Verified Buyer

I've struggled for years and spent lots of money to find the right foundation for my skintone. This custom foundation is the only one that works for my oily skin. Thanks to Zeni Beauty my search is over!

Flattering Camouflage!

Regina V. Verifed Buyer

I never have had such a match! I don't wear foundation and after using this custom concealer there was no difference from my under eye to my face!

Perfect Lip Color!

Kelly W. Verified Buyer

I'm so thankful for Minna's guidance in helping me find the PERFECT lip color! I've been stuck wear the same color since...um forever?! I feel confident and can't stop looking at how pretty my lips look!