Is Custom Blending Right for You?

A beautifully matched complexion starts with the right path.

At Zeni Beauty, complexion is never one-size-fits-all. You’ll begin with one of two elevated services—each designed to give you a finish that looks like your skin, only more refined.

Signature Shade MatchMade-to-Order. Verified for you.
Artisan Crafted BeautyCustom-blended with precision, from scratch.

This page will help you choose where to begin.


Path One: Signature Shade Match

Made-to-Order. Verified for you!

If you’re usually close to a match—but something is always slightly off (too warm, too pink, too ashy, too flat)—Signature Shade was created for you.

Our Signature Shades are crafted from a our library of most popular neutral-based tones, then made-to-order once your match is confirmed—so your complexion reads seamless in real life and in photos.

Signature Shade is ideal if you:

  • Typically find a “close enough” shade—but want a more believable match

  • Want a polished everyday base without overcomplicating your routine

  • Prefer a cohesive system that works for workdays, weekends, and evenings

What’s included in this path:

  • Signature Shade Match Quiz — identifies your closest match and undertone profile

  • Shade Assessment — photos & skin condition

  • Curated starter sets — built around your Signature Shade recommendations

  • Shade Verification & Approval — a focused confirmation step before we craft your made-to-order formula

If you’re new to Zeni Beauty, this is the most effortless (and most budget-friendly) way to begin.

CTA Button: Find Your Shade → Take the Quiz


Path Two: Artisan Crafted Beauty

Custom-blended from scratch—for women who don’t fit “standard.”

Artisan Crafted Beauty is for the woman whose skin tone, undertone, or skin behavior doesn’t sit neatly inside typical shade ranges—even high-end ones.

This is not “made-to-order from a library.” This is true custom blending, built from raw pigments and base formulas to create your personal blend.

Choose Artisan Crafted if you:

  • Mix 2–3 shades and still don’t get it right

  • Have a complex undertone (olive, golden-but-cool, neutral-yet-deep, etc.)

  • Find foundations pull too pink, too yellow, too grey, or too flat

  • Need formula decisions that reflect your skin (oil control, sensitivity, dryness, hyperpigmentation, texture)

  • Want a formula that can be micro-adjusted over time, not reinvented


What We Customize (Artisan Crafted)

Each Artisan formula is blended to reflect your complexion, undertone, skin condition, and wear preferences.

  • Liquid Foundation — adjustable coverage, with targeted boosters

  • Tinted Moisturizer — breathable, radiant coverage

  • Loose Powder Foundation — silky mineral finish with customizable coverage

  • Concealer — precise coverage with undertone correction


The Artisan Fitting Ritual

(First-time Artisan Crafted clients only.)

  1. Reserve Your Appointment (50% Due at Booking)
    Your booking confirms your place in our formulation calendar and begins your custom process.

  2. Complete Your Assessment Form
    You’ll answer a detailed questionnaire so we can design your shade, finish, coverage, and wear performance with precision.

  3. Tone Analysis (Photo Review & First Virtual Consultation)
    We assess depth, undertone, and how your skin shifts across lighting—so your match looks seamless in real life.

  4. Your Match-Me Kit Ships
    You’ll receive custom-mixed samples and simple swatch instructions for natural light and indoor light.

  5. Final Approval & Second Virtual Consultation
    We review your results together and confirm your final shade, finish, and coverage levels and seasonal shifts.

  6. Refine (If Needed)
    If anything is slightly off, we fine-tune and confirm the final formula within your included adjustment window.

  7. Your Blend Is Archived
    Your formula is saved with a Blend ID for effortless reorders and seasonal micro-edits.


Artisan Crafted Pricing

First-time custom blending starts at $169, with 50% due at booking.

Your first Artisan Crafted blend is created as either a Tinted Moisturizer or Liquid Foundation—whichever suits your lifestyle and finish preference.

Available add-ons (optional):

  • Loose Powder Foundation

  • Concealer

Payment Schedule

  • 50% due at booking to reserve your appointment and start your formulation process

  • Remaining 50% is collected after you approve your match, before final production and shipping

Adjustments

Your first-time service includes refinement support to ensure your match is confirmed before final production.

Reorders

Once your Blend ID is created, you can reorder anytime using our Reorder Your Custom Blend Form—no new fitting required unless your skin or preferences change.


So… which is right for you?

If you want an elevated everyday base and prefer a simpler entry point, begin with Signature Shade Match.
If you’ve tried everything and nothing truly looks like your skin—or your skin needs a more personal solution, choose Artisan Crafted Beauty.


Choose Your Next Step

CTA Button: Find Your Shade → Take the Quiz
Start with our Signature Shade Match Quiz and made-to-order formulas from our refined shade library.

CTA Button: Begin Your Custom Formula → Book Artisan Crafted
Reserve your first Artisan Crafted experience and let us design your from-scratch House Blend.